Tubing Mascara

Length Define

Achieve your longest lashes yet – as much as 300% longer* – with our new lengthening formula featuring tube technology. This game-changing mascara delivers natural-looking length while infusing lashes with nourishing ingredients for stronger lashes with every swipe.

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The Details

Length Define Tubing Mascara Disruptor Desktop Banner
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Natural-Looking Length. Incredible Strength.

With tube technology and a unique brush, our Length Define Tubing Mascara extends lashes to their upper limit (even the lightest, blondest lashes). Plus, its peptide-rich formula boosts lashes’ strength to prevent breakage. The result? Up to 300% longer lashes in just a few swipes.
+299.9%
300% Increase in eyelash length using Length Define Tubing Mascara.
*Individual results may vary.

How to apply

Length Define Step 1

Step 1

Remove any residual makeup from lashes with companion product Micellar Water Lash Wash and let dry completely. Curl eyelashes with Signature Eyelash Curler if desired.

Length Define Step 2

Step 2

Apply Length Define to bare lashes beginning at the base of the eyelash, twirling upward and outward. Layer to build additional length and volume, ensuring product stays wet as you build.

To remove, splash the eyes with warm water to loosen the mascara tubes and gently slide the tubes from the eyelashes with clean fingers, without tugging or pulling. Follow with Micellar Water Lash Wash for full makeup removal.

Frequently Asked Questions

How is this product different from the Double-Ended Volume Set?
Our Double-Ended Volume Set is a convenient 2-in-1 Primer & Mascara. The purpose of a primer is to give more surface area for the mascara to coat and to enhance the performance of the mascara itself.

Both Double-Ended Volume Set and Length Define have ingredients that nourish eyelashes and offer benefits of instantly bold lashes and water-resistance. The main differences between the two formulas are: 1) the type of polymer that is used to adhere to the lashes, and 2) the intended outcome.

Traditional mascara, like Double-Ended Volume Set, paints onto the lashes whereas tubing mascara, like Length Define, envelops the lashes forming a “tube” around each hair.

In terms of the intended outcome, Double-Ended Volume Set gives lashes volume and fullness while Length Define gives length.
Who is Length Define Tubing Mascara for?
This formula is ideal for anyone who wants more gorgeous lashes instantly – as well as those with dull or lackluster lashes, oily skin, and/or individuals exposed to humid environments.

Because of our physician-led commitment to safety and results, we have incorporated ingredients in Length Define that are known to support the health of natural lashes. The benefits of daily wear are both holistic and aesthetic. This mascara gives dull or lackluster lashes an immediate improvement in appearance of length and definition.

The type of polymer used in Length Define shrink wraps and dries down as a “tube” around the lashes. In contrast to traditional mascara formulas that paint and coat the lashes, this tubing formula has more resistance to smudging or transfer. That’s why it’s ideal for consumers that may have extra oily skin, for those that live in humid environments, or for wear during exercise.
Can I use Length Define Tubing Mascara with lash extensions?
While this is an oil-free formula, meaning it will not affect the adhesive, we do not recommend using this product with lash extensions due to the removal process.
How long does a tube of Length Define Tubing Mascara last?
Approximately 3 months when used as directed.
Is Length Define Tubing Mascara waterproof?
Length Define Tubing Mascara (like our Double-Ended Volume Set) is water-resistant, but not waterproof, to prevent aggressive makeup removal which can cause damage to natural lashes. One of the main benefits of a tubing mascara is that it’s especially resistant to smudging and smearing.
How should I apply Length Define Tubing Mascara?
First, remove any residual makeup from lashes with companion product Micellar Water Lash Wash and let dry completely. Curl eyelashes with Signature Eyelash Curler if desired.

Apply Length Define to bare lashes beginning at the base of the eyelash, twirling upward and outward. If desired, layer to build additional length and volume, ensuring product stays wet as you build.
How should I remove Length Define Tubing Mascara?
The tubes are what make this formula so easy to remove. It can be gently and efficiently removed with warm water and clean hands alone! After splashing the eyes with water, very gently pull wet lashes through your fingertips, gliding the tubes off lashes. For an overall added refresh and cleansing, follow with Micellar Water Lash Wash over the entire eye area.
Does Length Define Tubing Mascara have ingredients in it to help lashes like RevitaLash® Advanced does?
RevitaLash® Advanced is a cosmetic product designed to increase the overall health and appearance of lashes. It is carefully formulated with our exclusive technology, BioPeptin Complex®, to condition and improve the appearance of your natural lashes, making them appear gorgeous and lush. While Length Define Tubing Mascara shares a few similar lash-nourishing ingredients with RevitaLash® Advanced (including panthenol, biotin, and peptides), it does not include BioPeptin Complex®.