True serum hero

THE TRUTH SERUM SESSIONS

Featuring RevitaLash® Cosmetics Founder & CEO, Michael Brinkenhoff, M.D.

THE DOCTOR IS IN

How much do you really know about lash serums? RevitaLash® Cosmetics Founder & CEO, Michael Brinkenhoff, M.D. is here to help separate fact from fiction

Not only is Dr. Brinkenhoff a physician with decades of experience specializing in eye health as an ophthalmologist, he’s also the innovator of the category; before him, the cosmetic lash serum category didn’t even exist! 

Join Dr. Brinkenhoff for our new 12-part digi-series, the Truth Serum Sessions, as he shares his approach to innovating the world’s most trusted lash serum, RevitaLash® Advanced, and so much more!

The Truth Serum Sessions

Watch the full 12-episode digi-series featuring RevitaLash® Cosmetics Founder & CEO, Dr. Michael Brinkenhoff.

Introducing The Truth Serum Sessions

Search “lash serums” on Google or TikTok and you’re bound to find a wide range of takes – and some misinformation, too. 

Whether you’re a veteran lash serum user, or newly researching your options, you might have questions: Are lash serums safe? Are they all the same? And, if not, why RevitaLash® Advanced?  

Michael Brinkenhoff, M.D., Founder, CEO and the cosmetic lash serum innovator, is moved to add his expert voice to the conversation.

EPISODE 01

A Tale of Tragedy to Triumph

RevitaLash® Cosmetics Founder & CEO, Michael Brinkenhoff, M.D., shares the very personal, and moving, inspiration behind his creation of the cosmetic lash conditioning serum that established him as the category innovator.

EPISODE 02

A Focus on Safety

Learn of Dr. Brinkenhoff’s high standards and personal commitment to the safety of our products, including our award-winning lash serums, and the inspiring impetus for it.

EPISODE 03

New Product Approach

RevitaLash® Cosmetics is never “fast beauty.” Dr. Brinkenhoff explains his unwavering commitment – and best in class approach – to delivering on the high safety and user experience standards for any new product the brand introduces, even after more than 18 years!

EPISODE 04

The Application of Safety

Dr. Brinkenhoff shares the surprising secret of our lash serum applicator as just one illustration of the lengths we go to in ensuring the safety of our products – as well as our dedication to delivering the best results.

EPISODE 05

The Science of The Swipe

Not all lash serums are created equal. In this episode, Dr. Brinkenhoff highlights a key difference – our method of application – and the important reason behind it.

EPISODE 06

The Truth Behind Irritation

Dr. Brinkenhoff addresses the truth of irritation in RevitaLash® Advanced – and cosmetic products in general – and shares our commitments and efforts to monitor the experiences of our valued consumers.

BEHIND THE SCENES DURING THE FILMING

BEHIND THE SCENES
BEHIND THE SCENES - laptop view
BEHIND THE SCENES - Doctor B.

Now try the world’s most trusted lash serum for yourself. 

Now that you know all about our best-selling lash serum’s physician-developed formula, our focus on safety, and our commitment to giving back, it’s time to start your lash journey. Discover what RevitaLash® Advanced can do for your natural lashes – you won’t be disappointed. 

Bestseller
RevitaLash® AdvancedRevitaLash® Advanced

Eyelash Conditioner

RevitaLash® Advanced

Regular price From $59
Regular priceSale price From $59

Eyelash Conditioner

RevitaLash® Advanced Sensitive

Regular price $106
Regular priceSale price $106

THE TRANSCRIPTS

Episode 01 - A Tale of Tragedy To Triumph

Do you know the story behind RevitaLash® Cosmetics? “As a physician specializing in eye health, I developed our original lash conditioner in 2006 to help my wife, Gayle, feel more beautiful during her long and courageous fight against breast cancer,” Dr. B explains. 

“At the time, I had no plans to pioneer an entirely new category in the beauty industry. I simply wanted to give Gayle the gift of confidence – and restore the spring in her step. She taught me that for women, the way you look and how you feel are so deeply connected. I carry her message forward with each and every product we introduce.” 

Episode 02 - A Focus on Safety

Great results are important, but so is creating a safety-focused formula – especially one that’s used near the eye area. “I created the original eyelash serum for my wife, the love of my life, so safety had to come first – it was paramount to my process as a husband, and a physician,” Dr. B says. 

“Today, we still create our products with the same level of love, care and focus on safety. Our lash serums undergo extensive safety testing conducted by experienced laboratories and are also reviewed by independent experts, including dermatologists and ophthalmologists,” he continues. 

“The safety of our consumers still is priority number one, just as it was for Gayle.” 

Episode 03 - New Product Approach

If you’re a RevitaLash® Cosmetics fan, you might have noticed we don’t offer new products every month, like many other brands do. It’s for good reason, as Dr. B explains:   

“We don’t launch new products very often, because it takes years for us to create one that meets our safety and excellence standards. I want every one of our products to be developed with as much care as the one I created for the love of my life – my wife, Gayle.”  

“The process of developing the perfect formula, testing to meet our stringent safety standards, and incorporating feedback from real consumers takes time and effort. To us, it’s worth it – and we follow that same path, even today.” 

*User reported data over a one-year period, May 2023 – April 2024. Note that these reports were received before time-release Revitasome® Technology was added to the product, which was designed to be gentle to sensitive eyes.   

†Aggregate total of all 5-star reviews globally as of 10/6/22. 

‡$9 million+ in support, products, money donated, and investments since 2008.